After seven hundred podcast interviews in a professional studio, Covid forced me to use Zoom. It wasn’t perfect; but it allowed me to earn a living in a tough time. I am still 70% Zoom but have started doing old-fashioned face-to-face interviews. What a difference a face makes.Here are five ways … [Read more...] about Face to Face beats Zoom
1 Use force multipliers2 Tell them what to do3 Repeat the message4 Tell the story visually5 Professional audio6 Value the back catalog7 Steal SEO technique: links8 Keep in touch9 Hook the listenerJanuary 17, 2022Episode #1000 dropped on January 17, 2022. In the last fifteen years, some interviews … [Read more...] about 9 Lessons from 1,000 Podcast Interviews
October 17, 2022 You can get basic information like listen dates, rough locations, and devices used, but you cannot get the email and other specifics of listeners. It all begins with radio when it comes to understanding listeners Radio adds meters to surveys to improve accuracy … [Read more...] about Who is Listening to My Podcast?
September 19, 2022 If you are thinking about starting a podcast for your company, here are seven considerations: Benefits of podcasting Time commitment Pre-launch checklist Production checklist Promotion checklist Dealing with expectations Integrating with corporate … [Read more...] about Should You Start a Podcast for Your Company?
July 23, 2022 There are all kinds of headlines about the amount spent on podcast advertising. Should you consider hosting ads on your podcast? How about flipping the idea: you should spend money on podcast ads? If so, where can you get the most value for your … [Read more...] about What is the Best Bang for the Buck for Advertising Your Podcast?
Updated June 27, 2022 Everyone says you need to develop an outstanding podcast to grow an audience; nobody tells you how. Qualitative improvement is a sensitive topic that most podcasters do not want to delve into.As a general rule, most podcasters don't have twenty years on live radio to develop a … [Read more...] about 8 Easy Methods to Improve Your Podcast Interview Skills Without Spending a Dime
Updated June 27, 2022 Twitter is the main tool I use to promote my podcasts. Looks like I just hit 13,000 Tweets and I have millions of downloads. Let me share with you 15 hard-fought lessons from using Twitter to promote podcasts that you can use … [Read more...] about 15 Free Ways to use Twitter to get More Podcast Downloads and Have Bigger Impact
Updated June 27, 2022 Internet Live Stats estimates Google has about 40,000 search queries per second. Why not have a few hundred of those searchers reach your Show Notes page? Here are seven ways to have people who find your show notes page learn to love your podcast: Logo … [Read more...] about 7 Show Notes Tactics that Will Help You Get More Podcast Listeners