Podcasting Topics

October 17, 2022 You can get basic information like listen dates, rough locations, and devices used, but you cannot get the email and other specifics of listeners.  It all begins with radio when it comes to understanding listeners Radio adds meters to surveys to improve accuracy … [Read more...] about Who is Listening to My Podcast?

July 23, 2022 There are all kinds of headlines about the amount spent on podcast advertising.  Should you consider hosting ads on your podcast?  How about flipping the idea: you should spend money on podcast ads?  If so, where can you get the most value for your … [Read more...] about What is the Best Bang for the Buck for Advertising Your Podcast?

Updated June 27, 2022 Everyone says you need to develop an outstanding podcast to grow an audience; nobody tells you how. Qualitative improvement is a sensitive topic that most podcasters do not want to delve into.As a general rule, most podcasters don't have twenty years on live radio to develop a … [Read more...] about 8 Easy Methods to Improve Your Podcast Interview Skills Without Spending a Dime

Updated June 27, 2022  Twitter is the main tool I use to promote my podcasts.  Looks like I just hit 13,000 Tweets and I have millions of downloads.  Let me share with you 15 hard-fought lessons from using Twitter to promote podcasts that you can use … [Read more...] about 15 Free Ways to use Twitter to get More Podcast Downloads and Have Bigger Impact

Updated June 27, 2022 Internet Live Stats estimates Google has about 40,000 search queries per second.  Why not have a few hundred of those searchers reach your Show Notes page? Here are seven ways to have people who find your show notes page learn to love your podcast:  Logo … [Read more...] about 7 Show Notes Tactics that Will Help You Get More Podcast Listeners

Updated May 23, 2022  Here is a question from a LinkedIn group about how to promote a podcast:  The answer is staring the questioner in the face:  if you have a business-to-business podcast, then LinkedIn is the perfect place to get listeners. LinkedIn is free, can be … [Read more...] about 10 Simple Ways to Promote Your Podcast on LinkedIn