Podcasting Topics

Updated June 27, 2022 Everyone says you need to develop an outstanding podcast to grow an audience; nobody tells you how.As a general rule, most podcasters don't have twenty years on live radio to develop a voice for broadcast. It is one thing to make a comment about someone's car, something quite … [Read more...] about 8 Easy Ways to Improve Your Podcast Interview Skills Without Spending a Dime

Updated June 27, 2022 Twitter is the main tool I use to promote my podcasts.  Looks like I just hit 13,000 Tweets.  Let me share with you 15 hard-fought lessons from using Twitter to promote podcasts that you can use today.   Use "quotes" Audiograms work Click to Tweet in Show … [Read more...] about 15 Free Ways to use Twitter to get More Podcast Downloads and Have Bigger Impact

Updated June 27, 2022 Internet Live Stats estimates Google has about 40,000 search queries per second.  Why not have a few hundred of those searchers find your show notes page and fall in love with your podcast?  Optimizing search for blogs has been around for years; why not apply some of … [Read more...] about 8 Show Notes Tactics that Will Help You Uncover Incredible Insights

Updated May 23, 2022  Here is a question from a LinkedIn group about how to promote a podcast:  The answer is staring the questioner in the face:  if you have a business-to-business podcast, then LinkedIn is the perfect place to get listeners. LinkedIn is free, can be … [Read more...] about 10 Simple Ways to Promote Your Podcast on LinkedIn

Updated June 27, 2022 During COVID, we hit a podcasting tipping point when Apple announced it had two million podcasts. If you are one of those intrepid pioneers, you have encountered your share of stress.Having a podcast puts you in a difficult position. For example, when you tell your friends you … [Read more...] about How You can Leverage Your Podcast Downloads to Make an Impact and Make Money

Updated May 23, 2022  We have all seen the Tweet, "Check out my podcast."  After a few of those, many podcasters say Twitter does not work for promotion. They couldn't be more wrong.  This article will cover a … [Read more...] about Why Most Podcast Promotion on Twitter Fails

Updated May 27, 2022  One great way to promote your brand is to appear on a podcast as a guest. You get to connect to a new audience at no cost . Further, the opportunities are endless; current estimates are 1,000,000 podcasts and almost all are looking for guests. Studies have shown that only 50% … [Read more...] about How to Become a Guest on a Podcast (2022)

Updated June 10, 2022 Podcasting is a powerful long-term marketing strategy that will involve many guests. Eventually, you will run out of people to invite. Because of that fact, you should always be working your guest list and have a dozen guests lined up.  If someone cancels, you can replace … [Read more...] about 5 Ways You can Get Better Guests on Your Podcast so you can Increase Downloads